Genome’s team is back with yet another article that dives into different types of fraudulent financial situations that people and businesses can face. And this time, card-not-present fraud is on the agenda. Want to know how to avoid scams associated with card-not-present transactions? We gathered some tips below. What is a card-not-present transaction? Before we get to the fraud part, let us first explain what card-not-present transactions are in general. Card-not-present transactions (also known as CNP transactions) are the type of payments a person makes with their debit or credit card. Such payments happen remotely, meaning that the card and
Online payments have already become an essential part of our daily lives. Some of us probably remember the transactions and payments years ago when we had to go somewhere to send the transfers or could pay only by cash at the store
And now, everything we need can be done in a minutes from our laptops and smartphones, heck, even watches! Have you ever thought which stages the money come through when you send or receive the payments online?
Not only for customers, but for the online merchants the processing of online payments can be intimidating as it seems like a labyrinth with lots of turns and players. And we understand your concern. Being an online merchant who accepts customers’ cards online, puts a lot of pressure on you in terms of security and processing of those transactions. That’s where the third-party companies come and cover these matters for you.
A person (customer) orders something (a product or a service) on a website, fills in the card information and presses confirm. Then he receives the confirmation about successful payment — the order was made.
From the other side the seller accepts the card payment on his merchant account after the verification of the transaction from the acquiring bank.
All this happens in the matter of a minute.
So what are all these intermediaries are and what they do?
Payment Gateway — is one of key parties in the credit card transaction process.
PG is a tool/technology that processes card details and allows merchants to accept credit card payments. In online payments ecosystem, payment gateways usually use API’s (application programming interfaces) to collect card details from the merchant’s website when a customer makes an order. Simply put, the window we see on e-commerce websites, where we enter the details (number, expire date, CVV, etc) is a payment gateway. But why is this window (step) so important? It is a door/gate that opens the way for your card to being processed further.
Payment gateways are usually provided by a bank or mostly by PSP (payment service provider) — specialized financial institution.
As we know, one of the key differences of the online payments, is that we do not physically do any actions/manipulations with a card… we do not swipe it or put it on POS terminal, etc. which makes online transactions more vulnerable to fraud. And at this point payment gateway becomes a salvation tool as it takes the responsibility to check all the information a customer fills in, encrypt it and safely transfer it to the acquirer. As for the merchant, PG protects them from the fraud, inactive accounts, cards that are expired, or credit limits.
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The next party who takes the action is called a Payment Processor.
Often we can see that these two terms (payment gateway and payment processor) are mistaken for each other or used as synonyms when in reality they are not the same.
As we mentioned before, after payment gateway completes verifying card details, he transfers payment request exactly to the payment processor.
Payment processor after receiving payment request sends the inquiry to the card association to transfer the funds from account to account. In turn, card association routes the transaction request to the card issuing bank to allow the payment. After these steps are done, the issuing bank either approves or declines the transactions and all thess steps move backwards and customer sees successful or failed transaction.
At this point, some of you may wonder:
If the payment processor does all the functions mentioned above, what are the Payment Service Provider (a.k.a PSP) and Payment Facilitator are?
PSP is another term to call the payment processor and payment facilitator — it is all about the same.
Now you probably wondering how is it all connected to Merchant Accounts?
The answer is very simple. If you are an entrepreneur and want to receive/collect money/payments on your website, first off all, you’ll need a merchant account. Without the MID you could not operate as an entrepreneur and accept payments, especially not to your personal card from your website store, etc.
We should clarify what acquiring bank is. An Acquiring Bank (the merchant’s bank) is a financial institution that initializes and maintains contractual agreements with merchants for accepting and processing credit card transactions.
Whether you open a merchant account by yourself or through the third party, there are a lot of questions to be prepared for.
Read here↗︎︎ on how to open a merchant account.
The right start for every merchant is opening the right merchant account, choosing the right PSP, as it will definitely impact transactions’ acceptance ratio, chargebacks, fraud prevention and much more.
Genome is all-in-one new generation financial ecosystem aimed to help merchants to keep and maintain all of their business and personal funds in one dashboard without crossing/mixing them. Genome enables merchants to open multiple MID’s, receive payments in 180 currencies, exchange them without fees. Zero risk for you and your customers with built-in anti-fraud tools.