merchant services
Business services
Ecommerce checkout optimization: boost conversions with these best practices
The topic of ecommerce checkout optimization is always relevant for merchants, as it quite differs from brick-and-mortar stores and their checkout processes. After all, many ecommerce websites face high checkout abandonment rates nowadays. According to the data collected by the Baymard Institute, 70% is the average documented online shopping cart abandonment rate. In other words, ecommerce businesses lose revenue because people fail to complete the purchase after they add items to shopping carts. So, how do you reduce the checkout abandonment rate and improve the payment process for clients? We will review the most common mistakes when it comes to
Business services
Business bank accounts for restaurant owners: how to choose one
A business bank account is a must for any company that offers products, merchandise, and services to customers. However, there’s no one-size-fits-all solution. Meaning that the needs of companies may vary drastically when it comes to financial services. While e-commerce websites won’t need much in terms of banking solutions, restaurant owners will face quite a different experience. That’s why today, Genome’s team decided to explain the intricacies of getting a restaurant bank account. In this article, restaurant owners can learn what their business needs to run the financial side of it. Types of bank accounts for restaurant owners Generally, as
Business services
What is a cross-border fee: a guide for merchants
Let’s be clear: merchants have to deal with a lot. Not only the customers’ demands are high, but the management of financial operations can be exhausting as well. Not to mention all the service fees merchants need to take care of. Speaking of, do you know enough about cross-border fees? If not, you will – thanks to Genome’s article. Today our team explains what a cross-border fee is, their types, and how companies should deal with cross-border processing fees. Cross-border fee: meaning of the term A cross-border fee is a common thing that occurs during cross-border transactions. For instance, when
Business services
Payment methods for small businesses: the most popular options
The sheer number of businesses and services they provide forces customers to be more picky and critical. As a result, companies are under constant pressure – they need to ensure every part of their business operations is on par with high expectations. Payment methods are no exception. In today’s article, Genome lists some of the best payment methods for small businesses, along with contactless payment options. Read on to find out more about small business payment options. What are different payment methods for businesses? Before answering this question, let’s first dissect what the term itself means. A payment method refers
Business services
Payment processing for business: what to know
If you have a company, step one in our financial activity will be opening a business account. After all, you need it for main banking activities, such as sending and receiving funds, ordering debit and credit cards, etc. But what about step two? Well, if you sell goods and/or services, this step will be getting a merchant account. But before you do, you also need to know the basics of merchant processing and processing systems. Find out all the necessary information about payment processing in this Genome article. Payment processing as a part of payment systems for business There are
Business services
How to choose a payment gateway: a comprehensive guide
There are many aspects to financial services for companies that sell their goods or services. One such thing is a payment gateway. Unfortunately, only a few merchants dive into the nitty-gritty of how the right payment gateway can improve your conversions. Genome is here to fix that! In this article, our team will explain how to choose a payment gateway for your e-commerce store and other types of business. We will also uncover the difference between payment gateways and payment processors, as some people consider them the same thing. What is a payment gateway? Before learning how to choose the
Business services
Understanding host-to-host payments in banking and host-to-host payment pages for merchants
When it comes to banking, the number of components it consists of is staggering. And while some of these components, such as bank accounts, credit cards, and wire transfers, are well known, others, like host-to-host payments, are obscure. Today, Genome will describe how host-to-host payments work, as well as explain what host-to-host payment pages are. Host-to-host payments meaning in banking In the modern financial world, the host-to-host term (H2H for short) mainly refers to host-to-host payments and host-to-host payment pages. The former can often be found when corporate financial operations are mentioned, while the latter is a type of merchant
Business services
How to choose the best bank for an ecommerce business
The ecommerce/e-commerce business landscape has grown massively in recent years and is expected to climb from US$4,3 trillion in 2025 to US$5,9 trillion in 2029. While this rapid acceleration has created numerous opportunities, it has also led to issues, such as needing to know what the best bank account for this sector is. We’ll be looking at how understanding business banking services allows you to get a suitable ecommerce account. In this article, Genome‘s team explains how to pick the best business bank account for ecommerce and how to use it to benefit your business needs. The basis of ecommerce
Business services
Payment methods in Germany: notes for merchants
When you sell products and services, you need to know your client base. It includes research on what payment methods they prefer. And, as it is an extensive topic, we will get to it country by country. So today, Genome takes a look at the most used payment methods in Germany so merchants know what to expect from their customers in this market. What is a payment method? Before discussing the popular payment methods in Germany, let’s first dissect the term. It is a payment option a client chooses to purchase goods or services either in-person or online. There are